Scratch Card: Win Cinema Tickets!

Win cinema screenings using a scratch card

The scratch card is a great way to give your customers the chance to win prizes while making use of an entertaining and easily distributable medium. Thus, if you would like to give out cinema tickets to your customers, using scratch cards is ideal! But how do you organize such a game, and how do you make your own scratch cards? Let's find out! Either distributed during events or along with purchases, scratch cards create your campaign engaging and unforgettable—while offering players the chance to win with online scratch cards.

Organizing the distribution of scratch cards

Scratch cards are a great option to distribute cinema tickets to your customers, but you have to arrange the campaign properly. You can create your scratch cards on our online site and then distribute them among your customers—but certain decisions have to be made in advance.

First, decide what the goal of your campaign is: customer retention, marketing of your business, brand awareness, etc. This will determine much of what you will do, such as how the tickets are distributed, whether or not you will tie in with a movie release, and what method of communication to use for the campaign.

For example, if you are marketing to families who are familiar with your brand, distribute the cards at point-of-purchase and during the screening of a family film. If you are targeting a new group of people, distribute the scratch cards at an event such as a fair, a party, or a sports event, and offer a free ticket to a family film—or allow the winner to select their own movie.

For the sake of ensuring your campaign succeeds, it is imperative to consider several key factors before embarking on the production of your scratch cards.

How to create a scratch card

To create your scratch card, you can utilize any of a variety of templates. Just choose the one that fits your needs and personalize it according to your requirement. You can choose the text, background image, and even add your own picture for a more personal touch—such as adding your logo.

We provide a number of pre-designed backgrounds of various colors, including movie-related ones. You can also choose to have the quantity of scratch cards you wish to print, as well as the quantity of winning and non-winning cards.

Having designed the front, you can also choose how the back of the card should look. After setting everything up, simply order. We take care of producing the scratch cards and have them shipped to your preferred address.

After they arrive, you can begin dispensing. Your customers can scratch their cards to see if they have won or not. For the winning cards, make sure you clearly inform how the customer can get their cinema tickets (online, website, by post, etc.).

And if the offer is successful and you run out of cards, you can always re-order some more to continue the offer—or repeat the offer later on to give your customers another chance to Win with online scratch cards and claim free cinema tickets.

Conclusion

Scratch cards offer a fun and low-cost means of acquiring and rewarding customers, especially by virtue of the handing out of movie tickets. Highly customizable, having flexible distribution as well as being able to come up with something special, scratch cards are ideal for customer reward, brand visibility, or product promotion campaigns.